Steph Curry's wife Ayesha Curry shuts down Sweet July store over growing safety concerns in Oakland
Sweet July Cafe, run by Steph Curry’s wife, Ayesha Curry, announced they are closing their storefront store in Oakland after Feb. 9 amid growing safety concerns in Oakland, California.
The store announced the news on Instagram on Sunday, citing safety concerns stemming from increasing crime in the area.
“In order to prioritize the safety of our patrons and staff, we have made the difficult decision to close our Sweet July cafe and store in Oakland. We have loved being a part of Oakland and are grateful for the community that has opened their arms and embraced us. It has been an honor to serve you,” Sweet July's IG caption read.
However, despite the closure of one of its stores, Sweet July teased possible plans for the future:
“While this chapter comes to a close, Sweet July has exciting new ventures on the horizon that we can’t wait to share. Visit us on our last day, Feb. 9, and enjoy some coffee and bread pudding."
The shop sells baked goods, pastries, coffee and beverages, among other products. The wife of the NBA star started the business in April 2020, at the height of the pandemic, before opening the Oakland store in 2021.
The Oakland store experienced a crime in 2022 when a group of robbers broke the glass and stole some items. The incident forced the store to close temporarily.
Sweet July isn't the only store closing in the area. Other food chains, including burger hub In-and-Out and Denny’s, also closed their branches in the Oakland area.
Ayesha Curry explains how business synergy with husband Steph Curry works
Ayesha and Steph Curry have worked together to create their family’s business empire and philanthropic objectives. The Currys utilized their strengths throughout the years to help each other carve their individuality while maintaining a romantic synergy.
Ayesha Curry explained how they do this in an interview with Inc.com.
“I come with the big ideas … He’s the one that’s like, ‘Here’s how we’re going to do this, and here’s what it could look like,’” she said.
She added:
“Even if the truth hurts or it’s gritty, we’re not afraid to vocalize what we’re seeing from afar or what we feel internally.”
Ayesha Curry married Steph in 2011. They have four kids together.