"We are maestros, we do a lot" - LeBron James' wife Savannah shares her vision behind latest networking venture, 'Let it Break'
While LeBron James may be the king on the basketball court, his wife Savannah is taking a whole new approach to empowering women off it. She is launching a networking venture called "Let It Break."
This initiative goes beyond traditional networking, aiming to foster a space for women to shatter limitations and build a community focused on personal growth and self-discovery.
In a recent interview with HarperBazaar.com, James spoke about the inspiration behind the venture, attributing it to her daughter, Zhuri. Three years ago, the then-six-year-old Zhuri motivated her to pursue this endeavor.
“She’s my inspiration to be able to work on myself and figure out my passions and my purpose,” Savannah James said.
This new venture called "Let It Break" was founded by James and April McDaniel, who founded the creative agency Crown + Conquer. Their main goal is to focus on all-around well-being, including mental, physical, and spiritual health.
"Let It Break" is a club for women who want to grow as individuals and learn more about themselves. They offer classes, helpful materials, and ways to connect with other women in a carefully chosen setting, focusing on building strong relationships. As James further said, talking about her mental health and about the brand.
“I’ve done different modalities of therapy and different things for mental health, but this is a space that is—not new to me, but I’m ready now to put two feet or 10 toes into [launching Let It Break] in this way......I have to have it, If I’m working from a glass half empty, I’m not good to anybody...We are maestros, we do a lot, and we need it sometimes,” she mentioned.
LeBron James celebrated Savannah James' exciting new venture
The LA Lakers star LeBron James, known for his dominance on the basketball court, is a proud supporter of his wife, Savannah James, taking center stage with her new initiative.
On Friday, June 21, the company's official Instagram account was launched. LeBron shared a photo promoting the brand on his own Instagram story, along with a message for his wife,
"Ayyyyyeeee!!!! LOVE THIS! So fkn proud of you @mrs_savannahrj"
You can view a screenshot of James' Instagram post below.
Savannah James, with LeBron's backing, should be able to inspire women to unleash their true potential as leaders. Stay tuned for more updates on this story.