$1.5M NIL-valued Flau'jae Johnson shares glamorous BTS clip after shoot with $16.21 billion worth company
LSU Tigers star and rapper Flau'jae Johnson recently teamed up with headphone and speaker giant JBL for a glamourous photo shoot. The junior guard, whose NIL value currently sits at $1.5 million (according to On3), shared a BTS clip of the shoot where she sports the JBL Tour Pro 3 earbuds.
In the video, Johnson gets her makeup and hair styled for the shoot and asks someone to bring her the earphones. Flau'jae also spoke about the earbuds and how they help her stay locked in for shoots in the caption.
Check out the full BTS clip below.
Flau'jae Johnson is thriving in the NIL space
At just 21 years old, Flau’jae Johnson is making a name for herself beyond basketball, stepping into the music scene with collaborations with big industry names like Lil Wayne and companies like JBL.
Her success in the NIL space is largely thanks to her agency, which has been instrumental in securing these opportunities. Flau’jae credits her team for negotiating deals that reflect her value.
“While I stay actively involved in understanding my worth, I rely on my advisors and representation to handle the negotiations,” she told On3 earlier this year. "They use market trends, my performance stats, and the impact of my personal brand to evaluate each opportunity.”
Johnson's popularity didn’t happen overnight. The Georgia native stood out on an LSU team that drew significant attention the past two seasons.
Last season, she excelled alongside current WNBA star Angel Reese, averaging 14.9 points and 5.5 rebounds while shooting 50.4%. She also sharpened her 3-point skills, making 38.0% of her shots on 2.6 attempts per game.
This season, Flau'jae Johnson has increased her production and efficiency, averaging 20.8 ppg and shooting 52.3%.
The fifth-ranked LSU Tigers are 13-0 heading into a Thursday matchup with UIC in Chicago at 7 p.m. ET.