PHOTO: $6.2 million NIL-valued Shedeur Sanders jets off in style to Las Vegas with Colorado teammate

Shedeur Sanders led the Colorado Buffaloes to a 34-23 victory against the Cincinnati Bearcats in Week 9 of the 2024 college football season. The Buffs have officially secured bowl eligibility.

Shedeur and his teammate, freshman offensive lineman Yahya Attia, celebrated the moment with a jet-setting trip to Las Vegas.

Their private flight, documented by Attia, gave a glimpse of their laid-back trip, as Coach Prime's son dozed off in his stylish sweatshirt look, catching a bit of shut-eye while Attia embraced the moment with the perfect snap.

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It’s a well-deserved break for coach Deion Sanders and the Buffaloes who have an open week coming up. They will face Texas Tech, Utah, Kansas and Oklahoma State the rest of the way.

Shedeur Sanders is busy off the field

While updates from Shedeur Sanders’ visit to Las Vegas are a bonus, the Buffs quarterback has a myriad of business waiting for him. Leading his team bravely through Week 9, the star quarterback has become a major name in the NIL world too.

While his touchdown celebrations and impressive game stats have made him a fan favorite, it’s his growing brand power that’s setting him apart.

Already the top NIL earner in college football with a valuation of $6.2 million (as per On3), Sanders has big ambitions.

This includes dreams of securing an Audemars Piguet deal that would redefine high-end partnerships in the college sports scene, per a recent statement on his podcast.

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With endorsements from top brands like Nike, Gatorade and Mercedes-Benz, Shedeur is carving out a unique space for himself in sports marketing.

His on-field success is boosting these opportunities, especially as Colorado heads into their next phase with bowl eligibility secured and a shot at the Big 12 championship.

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