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Rajasthan Royals launch a new limited-edition tablet

Rajasthan Royals are planning to launch a new tablet which has made RR, the first ever sports team to launch its own range of devices. The team is in a tie-up with Mumbai based ICE X Electronics which manufactures tablets and other android devices. The first device that the Royals will be launching is a dual core 3G, calling tablet named – ICE Xtreme Pro.

ICE Xtreme Pro will be having a special RR app through which RR fans can follow the cricketers and the team on a regular basis. The other technical specifications of the device include a 1 GB Ram, dual core processor, runs on Android’s latest operating system-Jelly Bean, 3G data and calling. The tab will also have an astonishing doorstep 1 year warranty. The team is looking at providing the tablet at reasonable prices. The official prices are yet to be announced but they are looking to keep it around Rs. 10,000.

Snap Deal would be the official online sales partner whereas Big Bazaar would be the retail partner. The tab can also be purchased from the RR website.

This link between ICE X Electronics and Rajasthan Royals is their marketing partner – Total Sports Asia. Vipin Nair, Vice president at Total Sports Asia (sales and business development) said, “We are proud to have enabled the first in its line of sports branded technology products in India, through the partnership between Rajasthan Royals and ICE X.”

Rajasthan Royals have always been a technologically sound team, as in 2009, they were the first team to engage in a partnership with a technology brand which increased their adeptness and also made them technologically superior as compared to the other IPL franchisees.

RR already has a mobile app through which fans can be in constant contact with team news, live scores, the RR squad and other RR related things. An RR TV, a new asset, has also been announced by the team which will help the fans to be in touch with the up-to-date news and all the activities related to RR.

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