"It's a very unique opportunity" - Red Sox vice-president Sam Kennedy hails Theo Epstein's Boston reunion
The return of baseball mastermind Theo Epstein to the Boston Red Sox organization has sparked anticipation and curiosity. Team president Sam Kennedy has shed light on Epstein’s new role as part-owner and senior advisor for Fenway Sports Group.
Addressing the media during the team’s "Truck Day" event, Kennedy emphasized that Epstein‘s position will extend beyond the Red Sox, involving important contributions to the entire ownership group.
While Epstein will be available for counsel and wisdom, especially for chief baseball officer Craig Breslow, Kennedy clarified that he won’t be immersed in the day-to-day operations of the Red Sox.
“The vision is about investing into blue chip brands—blue chip franchises, clubs and sports—that matter a great deal to their supporters and their fan bases [...] To have Theo as an advisor in that endeavor is a very unique opportunity, given all he’s done is win everywhere he’s gone.”
Kennedy expressed enthusiasm about Epstein’s multifaceted role, emphasizing the valuable insights he brings. Epstein’s return comes after the ownership privately acknowledged, at times, not giving the club the attention it deserved in recent years as the FSG porfolio expanded rapidly.
Kennedy sees Epstein as a trusted confidant, a mentor, and a strategic thinker for the organization.
Epstein’s return is not solely rooted in nostalgia but is seen as a step toward revitalizing the Red Sox after a string of last-place finishes. The 50-year-old, known for his part in the 2004 Boston Red Sox championship, is expected to contribute to re-establishing processes and communication lines that were key to the team’s success during his previous tenure as general manager.
Theo Epstein’s role in FSG will not be limited to baseball, as he will act as a shareholder
Kennedy, a childhood friend of Epstein‘s, played a key role in persuading Epstein to join FSG. Kennedy acknowledged that Epstein‘s stint with FSG is likely an interim stop before his next challenge. Epstein‘s interest in eventually owning a team or spearheading a leadership group for an expansion team adds an intriguing layer to his role as a senior advisor.
Epstein‘s involvement with FSG is not limited to baseball. As part-owner, he will work on sports initiatives across FSG’s diverse holdings, including Liverpool FC, the Pittsburgh Penguins, RFK Racing, TGL’s Boston Common Golf, and a recently acquired stake in the PGA Tour. His experience in winning championships and his unique perspective on baseball operations make him a valuable asset to FSG’s ventures.
While Epstein’s return has been widely praised by fans, Kennedy acknowledges that winning games remains the ultimate goal to enhance the public view of the franchise.
As the Red Sox embark on the 2024 MLB season, the focus is on developing a competitive team and returning to October baseball, reinforcing the mission to reclaim the team’s winning legacy.