5 venues that Bellator should target for future events
Since Scott Coker became Bellator president, the promotion has expanded its reach and hosted many significant events. They hosted events at The Forum in Los Angeles, Wembley in London, and Madison Square Garden in New York.
There are several cities and venues that would help grow the promotion’s brand. In the past, they have thought outside the box regarding how they introduce their promotion to other cities. Their recent events in Hawaii have been a good example, as they hosted back-to-back nights of events in Honolulu. Both events were successful as they provided fans with a special week of festivities.
The promotion could still adopt that same strategy in other markets as they have a talented roster. Many other venues could even become synonymous with the promotion, as the Mohegan Sun Casino has been since 2020. This list will look at five venues that Bellator should target for future events.
#5. Bellator Buffalo: KeyBank Center
Despite already hosting an event at Madison Square Garden, Bellator could continue expanding its reach in the New York market. The KeyBank Center in Buffalo, New York, is in a great location, and there are many possibilities for the promotion.
The venue is the home of the Buffalo Sabres in the NHL and seats 19,000+ fans. But with the promotion’s stage setup, they can modify the seating to accommodate up to 15,000 fans. Among the many positives of hosting an event in Buffalo is that the promotion could attract Buffalo residents and Canadians. The arena is located 18-minutes from the Peace Bridge, the border between the United States and Canada.
KeyBank Center is another 30-minutes from the Rainbow Bridge, which borders the United States and Niagara Falls, Canada. This would be an excellent opportunity for the promotion to take advantage of as the venue is accessible. The city of Buffalo hasn’t hosted many MMA events. UFC 210, during which Daniel Cormier retained his light heavyweight championship against Anthony ‘Rumble’ Johnson, was the last UFC event held at the arena.