"We've got something new to show you": Dale Earnhardt Jr. and wife Amy raise Halloween spirits with their business brainchild's ‘date night' recipe
Dale Earnhardt Jr. raised his fans' Halloween spirits as he reposted a video of his wife Amy's business brainchild, High Rock Vodka, on his Instagram. The revelation of the 'date night' recipe was initially posted on October 4 but amid the spooky holiday, the NASCAR legend reshared it on social media.
Dale Jr. is a third-generation NASCAR driver after Ralph Earnhardt and Dale Earnhardt Sr. The legendary driver has retired from full-time racing and has ventured into several businesses namely owning JR Motorsports, Dirty Mo Media podcast, and High Rock Vodka, to name a few.
Junior and his wife Amy jointly handle the Vodka business venture, in partnership with Tennessee-based Sugarlands Distilling Company. The Sugarlands has its roots deep in auto racing, which matches with the likes of the husband-wife duo.
A couple of weeks back, Dale Jr. shared a video depicting the couple heading to Cheddar's Scratch Kitchen to taste their High Rock Vodka's Tropical Blue Chiller, which is exclusively available at Cheddars' Kitchen branches. He reposted the video on the account of Halloween.
"We've got something new to show you...the newest High Rock drink exclusively at Cheddars. The Tropical Blue Chiller, our twist on a mojito. Perfect for a date night or a night out friends," the captions read.
Amy recently posted an on-track image of High Rock Vodka following Dale Earnhardt Jr.'s Bristol Xfinity Series run.
Dale Earnhardt Jr. and Amy unveil their 'perfect cocktail' for trick or treat on Halloween
The Halloween spirit is high in the racing community. Many racing families such as Kyle Busch and Samantha playing trick or treat with Brexton and Lennix, Ryan Blaney's wife Gianna Tulio donning a skeleton-inspired outfit, and Harrison Burton's fiance Jenna Petty showcasing her dance moves with a cryptic Halloween message, among many others, cherished the beginning of the winters with their creativity and spookiness.
Dale Earnhardt Jr. and Amy joined the bandwagon and ensured to keep their fanbase's spirits high by sharing the recipe of High Rock Vodka-infused 'perfect cocktail.' The couple named the drink, 'The Wicked Witch'. The ingredients mentioned below are to be combined in a shaker with a generous amount of ice, via High Rock Vodka.
"🎃 2 oz High Rock 🎃 1 oz Melon liqueur 🎃 1 oz Blue Curacao 🎃 3 oz Orange juice 🎃 Shake 🎃 Strain 🎃Top w/ 3 oz lemon lime soda 🎃 Garnish w/ 🍒."
Dale Earnhardt Jr. recently raced at Bristol Motor Speedway and revealed during the race weekend that he won't return for the 2025 season. However, the NASCAR Hall of Famer has rekindled with his nine-year-long sponsor, Budweiser.
The duo will race with the iconic paint scheme with the stylized #8 in the South Carolina 400 Late Model race at the Florence Motor Speedway on Saturday, November 23.