How much does Russell Wilson earn in endorsements? Breaking down Steelers QB's earnings
The Seattle Seahawks selected Russell Wilson with the 75th overall choice in the 2012 draft. He swiftly took charge as the starting quarterback and earned $750,000 his debut year. While that pay is much more than the average American salary, it's not exactly astronomical as a starting quarterback in the NFL.
Currently in his 13th NFL season, Wilson is likely past his prime and no longer with the Seahawks, but he has developed into one of the all-time great dual-threat quarterbacks in the league.
Wilson's career earnings as an NFL quarterback have reportedly exceeded $300 million, according to Spotrac. Aside from the money, the QB has also grown in popularity in the league. That has earned him endorsement deals with top brands like Duracell, Amazon, Larson Automotive Group, Nike, Levi’s, American Family Insurance, Microsoft, Mercedes, Wilson Sporting Goods, Alaska Air Group, United Way, Bose, Braun and more.
Wilson has made $8 million from endorsement deals in 2024, making him one of the NFL's biggest earners, according to Sportico. In fact, only Travis Kelce, Patrick Mahomes, Dak Prescott, Josh Allen, Justin Herbert, Trevor Lawrence, and Aaron Rodgers have earned more money from endorsements in the NFL than Wilson in 2024, per Sportico.
What is Russell Wilson's net worth in 2024?
Russell Wilson's 2024 net worth is estimated by Celebrity Net Worth to be $165 million. While he was still with the Seahawks, Wilson once became the highest-paid player in the league after he signed a four-year, $140 million contract extension in 2019.
Russell Wilson's NFL contracts and bonuses account for the lion's share of this fortune, but all of his endorsements and investments also make a difference.
The Pittsburgh Steelers' QB is involved with a number of commercial endeavors, from lifestyle companies to tech startups. He is one of the co-founders of Good Man Brand, a brand that offers both comfortable and stylish clothing solutions for men. He has paid millions of dollars in investments in VICIS, a firm that makes football helmets. Since 2018, he has also invested in the mattress firm "Molecule.”
Additionally, Russell Wilson is a tech investor who has contributed to TraceMe, an app that aims to link celebrities directly with their fans. His interest in wider sports business prospects is also demonstrated by his ownership of shares in the MLS team Seattle Sounders.