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Did Drew Brees endorse a pyramid scheme? Revisiting Saints legend’s infamous AdvoCare controversy

Pyramid schemes can be easy to fall into. Especially if a trusted face is promoting the brand as a spokesperson. Back in 2016, Drew Brees' promotion of AdvoCare, short for Advocates Who Care, was all some fans needed to sweeten the deal.

When Brees came forward with his promotion for the brand, he did so with immense enthusiasm. However, his deal with the company ended up leading to some controversy with a few million dollars on the line.

While there were other celebrities who had teamed up with AdvoCare, Drew Brees seemed to be the most prominant spokesperson to them.

However, there were always a few doubts about the company and what it might offer. To those unaware of the establishment, it is a company that promises financial and physical wellness to clients while aiming to build champions.

Considering Drew Brees was already a champion, it wasn't unusual for the brand to seek him out as a spokesperson. Ultimately, their scheme seemed to fall apart, with the company being asked to pay $150 million as a settlement.

Though not everyone was affected by the scheme, some fans must have opted to take part due to Brees' involvement with the project.


Did Drew Brees know AdvoCare was a pyramid scheme?

While Brees did promote the product, he might not have been aware of what it stands for.

According to a report, Advocare "pushed distributors to focus on recruiting new distributors rather than retail sales to consumers." This was stated in a statement made by the Federal Trade Commission (FTC), indicating that AdvoCare wants their consumers to sell their products for some commission.

This gets them the product, and even helps them earn more money.

Drew Brees at the Cheez-It Citrus Bowl - LSU v Purdue game
Drew Brees at the Cheez-It Citrus Bowl - LSU v Purdue game

However, the basic structure is indicative of a pyramid scheme. Apparently, the people who took part had to spend $59 to even become a distributor. And later, spend around $2000 to actually start getting the compensation they want.

According to the FTC, many US citizens who opted in were gravely affected by the money spent. Especially when it is not easy for everyone to make money with a scheme like this. One might buy the product or the service, but might not be able to sell it further.

Brees has made multiple commercials for AdvoCare, most of which promote their products. Apparently, he even encouraged other consumers to become distributors.

Brees' commercials ranged from random after-practice shots, to the former New Orleans Saints QB complimenting their products and style.

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