5 most followed IPL teams on social media

The Indian Premier League (IPL) has caught the imagination of one and allsinceits inception in 2008. And social media has played an important role in making the tournament into what it is at this moment of time.All franchises have used social media as a successful marketing tool to promote their respective teams. The BCCI have also used the platform in a good manner, hosting Twitter Battles and updating the official IPL handle with match videos regularly.Here are the 5 most followed IPL teams on social media (Facebook + Twitter):NOTE: The numbers mentioned in this article are updated until 27 April 2015.

#5 Royal Challengers Bangalore - 6.98m

Royal Challengers Bangalore (RCB) may not have won a single edition of the IPL so far, yet they remain one of the most popular teams. This is due to the fact that they have usually played an entertaining brand of cricket, with international superstars like Chris Gayle and AB de Villiers starring for the Vijay Mallya-owned franchise.

Interestingly, RCB’s captain Virat Kohli is the most followed cricketer on Twitter, with 6.61m people following his account on the micro-blogging website.

Facebook: 9.28m

Twitter: 2.18m

Total: 11.47m