Top 10 Most Valuable Business Brands in Sports Currently

A buisness’ brand value is calculated as the estimated enterprise value the business would sell for in an arms-length transaction, less the enterprise value a typical industry peer of equal size would sell for. This is not a list that has been prepared after conducting a poll. Rather, this list has been compiled using hard financial data.Therefore, for a business, the brand value calculated is based on how much more money it would sell for in comparison with a similar company. So let’s take a look at the list:

#10 UFC

Brand Value in 2013: N/A

Brand Value in 2014: $440 Million

Ultimate Fighting Championship is the world’s largest promoter of mixed martial arts events and the UFC brand is now synonymous with MMA.