Reliance Foundation brings together 900 children on International Olympic Day through Let’s Move India initiative
As part of the International Olympic Committee’s (IOC) Let’s Move India initiative, Reliance Foundation organized a unique Olympic Day featuring 900 children in order to promote volunteerism and sports.
Six-time Winter Olympian Shiva Keshavan was also part of the event. Besides being part of the ‘move and groove’ session with the children, he also shared key Olympic values such as excellence, respect, and friendship.
Importantly, more than 200 Reliance Industries employees volunteered for the initiative, overseeing various sports stations such as basketball, football shootouts, walking races, and fitness sessions, alongside drawing and art activities.
Furthermore, the event was aimed to motivate the children present to embrace an active lifestyle. The sports activities were designed to showcase the importance of physical movement among the children, helping them to adopt healthier lifestyles.
“ As an Olympian, I hold the Olympic values very close to my heart” - Shiva Keshavan
Speaking about the initiative, Keshavan hailed Reliance Foundation for taking the lead in propelling the growth of the Olympic movement in India. He hoped that some of the kids who attended the event would later pursue sports as a career in the future, saying:
“Reliance Foundation has always taken the lead in supporting the growth of the Olympic movement in India. Let's Move is a great way to help children understand the benefits of being physically active and how movement is medicine. The kids were extremely enthusiastic, and their passion and energy were infectious.
"They had a lot of questions and will learn a lot from this experience. As an Olympian, I hold the Olympic values very close to my heart, and they are values that will serve the kids well in their lives too. I hope some of these kids are inspired to play sports actively and maybe even pursue a career in it”
Leandro Larrosa, Director, Digital Engagement and Marketing, at IOC, added:
"Thank you to the Reliance Foundation, for collaborating on the Let’s Move initiative in India, and creating this opportunity for young people to meet and learn from an Olympian. The initiative is all about encouraging people to embrace the joy of movement and an active lifestyle as the world warms up for Paris 2024 and we hope this will inspire more kids in India to join the fun of sport”.
In the upcoming weeks, Reliance Foundation, through the IOC’s Let’s Move India campaign, aims to promote inclusivity, development, and the importance of physical activity among 10,000 children from disadvantaged communities across multiple cities in the country.
Remarkably, more than 500 Reliance Industries employees will volunteer for the initiative, working towards encouraging an active and healthier lifestyle and fostering positive growth among these children.