NBA: Golden State Warriors at Phoenix Suns - Source: Imagn — More than 3.3M people watched Caitlin Clark doing simple gesture while watching bf Connor McCaffery’s Butler (Image Source: Imagn)

More than 3.3M people watched Caitlin Clark doing simple gesture while watching bf Connor McCaffery’s Butler

Modified Dec 01, 2024 14:38 GMT

Indiana Fever star Caitlin Clark is nearly always in the spotlight, but more of late because of her appearances at Butler Bulldogs games because of her boyfriend Connor McCaffery. Connor, one of the reputed NCAA coaches, Fran McCaffery's three sons, is an assistant coach for the program. Meanwhile, his brother, Patrick McCaffery, is a player for the Bulldogs.

Clark was in Phoenix for Butler's Arizona Tipoff tournament, which they won after beating Mississippi State 87-77 in the championship game on Friday. Clark was at the game with her parents, Brent and Anne, and brothers, Colin and Blake. The Fever star was highly engaged in the game, her animated celebrations went viral.

One of her TikToks released by CBS Sports' College Basketball account garnered 3.3 million views. The video was simply about Clark's appearance at the game, rocking Butler merchandise.

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"Caitlin Clark in attendance to support her boyfriend, Connor McCaffery, a Butler assistant coach," the caption read.

Clark was at the Butler game for the second night in a row. In the game before that, she almost shoved her brother, Colin Clark, to the ground while celebrating a blocked shot from one of the Bulldogs players.

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Caitlin Clark generates 34.3 million impressions on LPGA pro-am debut

The Caitlin Clark mania isn't only restricted to basketball. The reigning WNBA Rookie of the Year is taking the sports world by storm and recently impacted the LPGA's viewership after her pro-am debut.

According to Zoomph, Clark's appearance saw the LPGA earn 7 million impressions on their official social media page and an additional 27.3 million through the overall media coverage, taking the overall tally to 34.3 million impressions.

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Clark did the same during her rookie WNBA season. Most of her games broke broadcast records across various national TV channels. According to Sports Business Journal, Clark played in 19 out of 22 WNBA games, which drew at least a million viewers, breaking the previous record of 15 games in the 1998 season.

The league averaged 657,000 average viewers, riding behind the Caitlin Clark storm. The Indiana Fever averaged 1.19 million viewers per game alone. Her second playoff game on Sept. 22 against the Sun saw the WNBA compete for viewership with the NF, as that contest drew 1.84 million viewers on a Sunday afternoon.