Predicting WWE’s next brand from the least to most likely
WWE’s roster is the largest its ever been, and if reports are to be believed, it’s going to get bigger.
Triple H said earlier this month that there would be a Performance Centers in “India, the Middle East, Latin America, and many other places.”
The primary reason why WWE is adding more brands has to do with the WWE Network. The service – which just celebrated its 5th anniversary - has not been the blow away success that WWE hoped for when they launched it in 2014. The service is still the same $9.99 price that WWE referenced continuously. There have long been rumors that the company wants to increase the cost.
Netflix periodically raises its prices, claiming its ever-growing catalog of original programming as justification. Similarly, if WWE keeps adding weekly wrestling content, they could then justify a price hike.
Let’s look at which prospective brands WWE could launch, ranked from least likely to most.
#5. NXT Mexico
Geologically, this would be the easiest to implement. WWE could send main roster and NXT talents over the border much easier than sending them on a long-distance flight to another continent
Logistically, it wouldn’t be so simple. While WWE runs tours in the country once or twice a year, launching a brand would be another story. WWE would be entering an already loaded field; CMLL, AAA, The Crash and other companies run shows in the country multiple times a week.
While WWE does have a plethora of Mexican and Spanish speaking talent such as Rey Mysterio and Andrade - who have drawn big in Mexico in the past, they only have one backstage staff who has extensive knowledge of the Mexican scene; Sarah Stock who competed in the country for years as Dark Angel.
WWE’s best bet would be to ally with a Mexican promotion; however, most of them are already in relationships, (CMLL’s with ROH, AAA’s with Impact Wrestling & AEW and so on).
Perhaps most crucial of all is the style; if WWE tries to present something other then Lucha Libre, it would be a disaster.
NXT Mexico looks as likely as Trump’s Wall.