WWE News: Ryback unveils first project outside WWE

It looks like Ryback's signature "Feed me More" tagline is going to accompany him on his post-WWE run too as he is all set to give his catchphrase a makeover and make it a brand.

In one of his latest Instagram posts, the Big Guy of WWE gave some interesting insights about his new website which is named after his catchphrase as well as the story behind it:

I'm very excited to announce FeedMeMore.com is almost here! Working at Smokey Bones in Louisville, KY in 2007 a cook named Magellan always saw me eating on the job and would always shake his head as it was all the time. Finally I just looked up after devouring a half rack of ribs (The table ordered baby back not St. Louis style ribs) and I screamed Feed Me More! Right than and there we both cracked up laughing and I found the phrase that would sum up me as a man for the rest of my life. I am very proud and passionate to share my brand with the world. Feed Me More is about waking up hungry and being our very best each and every day. It is about setting goals, working towards those goals and being thankful for the journey and the discipline not always the result. Than it is not being complacent and staying hungry setting new goals and once again keeping the mindset of Feed Me More! 10 percent of all proceeds through FeedMeMore.com will also go to the Las Vegas Rescue Mission to help feed the homeless. Sorry for the long spiel, but this is just the beginning and something I have been wanting to do for a very long time. Thank you for all of you who have always believed in me like I do myself. #FeedMeMore
A photo posted by Ryan Reeves (@thebigguyryback22) on Jul 13, 2016 at 2:08pm PDT

It's notable here that Ryback was pulled from WWE programming back in May due to a contract dispute between him and WWE. Although he is still under a WWE contract, it's largely believed that his contract will not be renewed once it expires.